MEME REFERENCE

Be Like Bill

Use Be Like Bill when a simple setup exposes the rule, tradeoff, or behavior people wish others followed.

What it expresses: Norm versus behavior: the stick figure turning one behavior into a rule to imitate represents a moment where a simple setup exposes the rule, tradeoff, or behavior people wish others followed.
Example: For example, everyone wants instant alerts but nobody wants notifications; the visual analogy is the stick figure turning one behavior into a rule to imitate, signaling that a simple setup exposes the rule, tradeoff, or behavior people wish others followed.
When not to use it: Avoid when there is no behavioral contradiction; the stick figure turning one behavior into a rule to imitate would incorrectly signal that a simple setup exposes the rule, tradeoff, or behavior people wish others followed.